News at Omni Advertising
Thursday, January 14th, 2010Omni’s arsenal of kick ass auto marketers just got more lethal. We recently snagged two of the most dangerous dudes in automotive advertising this side of the western hemisphere and we’re about to unleash them as members of our Honda team.
Brett Butz and Chris Martin have more than 20 years combined automotive marketing experience. Over the past few years they worked at 22squared where they racked up close relationships (read: inside scoops) with over 90 Southeast Toyota dealers. These boys educated their dealers, they trained and consulted them, strategized for them, maximized their online presence, branded them, and then sent them off smiling with a slew of market share.
Besides Toyota, Brett and Chris have managed all aspects of Chevy Association and Dodge Association accounts. Their expertise includes developing fully integrated digital marketing plans – from paid search and display advertising, search engine optimization and social media strategies to email marketing and pay per click campaigns – that will knock your socks off. And now they’re bringing it all to Omni’s Honda Associations. So, eh hem, if you’re not Honda, be afraid. Be very afraid.
On a more civilized note…
Omni has a new artist! His name is Dave Cochran and he isn’t just any artist, either. This guy draws storyboards. Do you have any idea what that means? It means he can take the chicken scratch, stick figure, indecipherable-to-the-untrained-eye scribbles that come spilling from the curious minds lurking in our creative department and turn them into a series of communicable diagrams! He’s got over 20 years of experience in advertising design, he’s super talented and we’re proud to have him under Omni’s roof.
On Monday morning, Alan Mulally, president and chief executive of the Ford Motor Company, introduced the 2012 Ford Focus at the Detroit Auto Show. The Focus is being touted as the savior for Ford, akin to what the K-car was for Chrysler.
