Archive for June 3rd, 2010

5 THINGS SOCIAL MEDIA CAN’T DO:

Thursday, June 3rd, 2010

Social Media is the big buzz today. Lots of businesses are using services like FaceBook and Twitter to boost their customer base. But using social media does have some limitations. Here is an interesting article we found that you should read.

Despite the numerous benefits that social media can bring to a business or individual, there are many misconceptions about what it can and can’t accomplish. Far too often, unrealistic expectations lead to disappointment. Knowing what social media can’t do will make it easier to harness the power of what it can accomplish.

5 THINGS SOCIAL MEDIA CAN’T DO

Replace A Marketing Strategy

Social media is powerful, but it isn’t a stand-alone substitute for a marketing strategy. Effective marketing strategies can and should incorporate social media elements. However, simply launching a StumbleUpon account or Facebook Page isn’t going to cut it. (more…)